Prepaid Proposition Specialist

May 31, 2022 | Consumer Proposition & Devices | 1 positions in Phnom Penh

Job responsibilities

The Prepaid Proposition Specialist is to be responsible for:

PREPAID PRODUCT CREATION, PERFORMANCE ANALYSIS & DEVELOPMENT

Research and Analysis:

• Research and analyze market conditions
• Identify key competitor and consumer trends
• Articulate market requirements and opportunities
• Identify opportunities for new product/tariff innovation and current product/tariff enhancements
• Work with research regarding product/tariff development

Product Planning and Management:

• Determine new product/tariff specifications, packaging, and other solutions that move consumers from time to time
• Define the long term strategy of the product/tariff and create road map
• Prepare product document necessary to launch a new product/tariff including Product Concept Paper, Business Case Proposal and Product Development Document (PDD) containing and product use cases to drive correct product implementation
• Develop pricing strategies and product policies
• Negotiate with suppliers or other related third parties
• Oversee future product development
• Manage and communicate with cross functional teams to get things done properly and timely

Product Marketing:

• Develop product marketing plan and event campaigns to generate product awareness and demand
• Plan product launch
• Liaise with MARCOM and sales team to help promote/sell product effectively and efficiently
• Support sales and marketing with the necessary product knowledge and technical expertise
• Conduct product presentations
• Develop sales tools and sales training material
• Supply sales with latest research and marketing information to help them close the gap and hit the right target
• Implement marketing plan in conjunction with all departments
• Drive ongoing improvement in sales and profitability
• Customer and End-User Support
• Manage product-related support, feedback and inquiries from users
• Coordinate market research to track customer and end-user feedback
• Monitor product inventory
• Use market feedback to inform product refinements and ongoing development
• Perform other tasks as required by superior

CUSTOMER LIFE CYCLE MANAGEMENT

• CLM Campaign development, planning, and forecasting
• Study, analyse, and understand on customers behaviour in order to offer the right campaigns to different kinds of subscriber
• Prepare Business Case/PDD, Product Go to Market planning & other proposals
• Coordinate with inter related sections to get all information/requirement in order to de-liver the good campaigns for the right segments
• Coordinating with cross-functional teams on new campaigns launch such as training and after sales service
• Ensure new campaign has been developed and tested properly before the launch
• Customer lifetime management (churn prevention & longevity)
• Develop usage campaign (increase more usage by up sale & cross sale existing products and other campaigns such as reload and, lucky draw, etc.)
• Coordinate with vendors or third parties when required
• Perform other tasks as assigned by the supervisor

Job requirements

Education & Qualification:

• Bachelor degree in relevant fields (Bachelor in Marketing is preferable)

Working Experience:

• 2 years of relevant experiences
• 1 year working experiences of customer relation is a benefit

Specific Skills:

• Good command of English, both in writing and speaking
• Good knowledge in Mobile Telecommunication is an advantage
• Communication skills
• Problem analysis and solving
• Strategic thinking
• Organizational and planning skills
• Creative, good judgment, and attention to detail
• Team player, stress tolerance, and customer orientation
• Quantitative and business analysis skills
• Knowledge of marketing principles and practices
• Good report writing skills and presentation skills

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